Warts and All? That’s the Risk When a Founder Is the Face of a Company

Warts and All? That’s the Risk When a Founder Is the Face of a Company

Warts and All? That’s the Risk When a Founder Is the Face of a Company

Top executives have long been enlisted, to very good effect, to star in commercials for their companies. But it can be a fraught strategy, as the troubles at Papa John’s have shown.

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